Design
Tricks That Make You Click: Dark Patterns
Dark patterns are screen designs that use layout, color, and wording to trick or push users into actions they would not have taken if they had fully understood or been free to choo
Articles to explore
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727 articles found
Education
Finding the Way While Learning: Formative Assessment
Formative assessment checks what students know and don't know while learning is still underway, and uses the results to improve both teaching and learning. We look at where the ter
Tourism studies
Traveling to Help: Volunteer Tourism
Volunteer tourism is travel in which tourists spend part or all of their trip volunteering to help local communities or nature. We look at how it began, its main types, what travel
Economics
The Higher the Price, the More People Buy: The Giffen Good
A Giffen good is a good whose quantity demanded rises when its price rises and falls when its price falls, going against the law of demand. We look at where the name came from, why
Business administration
Where Should We Grow? The Ansoff Matrix
The Ansoff Matrix splits “what to sell (products)” and “whom to sell to (markets)” into existing and new, showing four growth strategies a company can choose along with how risky e
Chemistry
Separating by Differences in Boiling Point: Distillation
Distillation heats a liquid mixture, sends the more volatile components off as vapor first, then cools that vapor back into liquid to separate what was mixed. We look at its histor
Statistics
Collecting Chance to Find the Answer: The Monte Carlo Method
The Monte Carlo method estimates an answer by repeating a huge number of random trials and averaging the results. We look at how it was born, how it works in four steps, easy examp
Earth science
When Volcanoes Block the Sun: Volcanic Winter
A volcanic winter is a drop in global temperatures lasting several years after a huge, sulfur-rich eruption spreads tiny sulfuric acid droplets through the stratosphere and blocks
Information technology
Start Small to Run Big: Gall's Law
Gall's Law says that a complex system that works has always evolved from a simple system that worked. We look at where it came from, what its three sentences mean, real examples, a
General knowledge
Masterpieces Are Always the Few: Sturgeon's Law
Sturgeon's Law is the rule of thumb that 90% of anything is crud. We look at how it came about, what it really means, similar ideas that came before it, and how to use it wisely in
Film & media
The Camera That Follows Without a Shake: The Steadicam
The Steadicam is a body-worn camera stabilizer that keeps the operator's movements from reaching the camera. We look at how it was born, the structure and principles that tame the
Journalism & communication
A Message That Strikes Like a Bullet: The Magic Bullet Theory
The Magic Bullet Theory is the view that media messages hit audiences directly, like bullets, and produce the same effect in everyone. We look at the age of propaganda that produce