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Economics

The Numbers Went Up but Life Got Tighter: Money Illusion

Money illusion is the mistake of judging gains and losses by the face value of money rather than its real purchasing power. This article covers nominal versus real value, the famou

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Psychology

The Illusion That Nothing Works: Learned Helplessness

Where does the feeling that nothing you do will work come from? This article covers Seligman's experiments, attributional style, how neuroscience overturned the explanation in 2016

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General knowledge

The World of Cat Language and Behavior

Cats are independent and charming animals loved by many people. To gain a deeper understanding of their behavior and characteristics, we need to examine their physiological traits,

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Tourism studies

Who Finds a Destination First? Plog’s Psychographic Model

Plog’s Psychographic Model places travelers on a spectrum from adventurous allocentrics to familiarity-seeking psychocentrics and links them to the rise and fall of destinations. T

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General knowledge

Safe Driving Guide: Accident Prevention and Essential Checks

Safe driving is an essential virtue for every driver and an important responsibility for protecting one's own safety and that of others. With traffic accidents increasing recently,

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Journalism & communication

Government Message Management Through the Lens of Backbriefing

In modern society, government policy announcements have a tremendous impact on people's lives. However, identifying the true intentions and strategies hidden behind these announcem

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Business administration

How to Maximize Market Opportunities Through PEST Analysis

Systematically analyzing a company's external environment is very important when developing a business strategy. One widely used tool for analyzing this external environment is PES