Film & media
The Empty Object Everyone Chases: The MacGuffin
Why does a film stay gripping even when we never learn what is in the briefcase everyone is chasing? This article explains the MacGuffin, a story device that is vital to the charac
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Robotics
Robots That Grow Creepier the More Human They Look: The Uncanny Valley
The uncanny valley is the phenomenon in which our affinity for a robot or doll grows as it becomes more humanlike, then suddenly drops into unease when it looks almost, but not qui
Film & media
The Grammar of Space: The 180-Degree Rule
When two people face each other in conversation on screen, we never lose track of who is sitting where, thanks to a filmmaking convention known as the 180-degree rule. This article
Journalism & communication
Why We Choose the Media We Do: Uses and Gratifications Theory (U&G)
Why do we pick the media we do? Uses and Gratifications Theory, systematized in the 1970s by Elihu Katz, Jay Blumler, and others, sees people not as passive receivers of messages b
Psychology
The Memory of Unfinished Tasks: The Zeigarnik Effect
Why do unfinished tasks linger in our minds longer than completed ones? This article explains the Zeigarnik Effect: its origins, how memory and psychological tension work together,
Film & media
The Power of Editing to Create Emotion: The Kuleshov Effect
The Kuleshov Effect is the phenomenon in which viewers create new meaning and emotion on their own when the same shot is joined to different shots. This article covers the concept
Library & information science
A Reading Compass to Light the Way Through a Sea of Books: Book Curation
We live in an age of 'information overload,' with an enormous amount of information and books pouring out every day. Everyone has probably experienced feeling overwhelmed about whi
Information technology
What Is Deep Learning? From the Basic Concept to How It Works
Many of the AI technologies we encounter today operate on the basis of deep learning. Deep learning is always behind the most innovative changes in modern information technology (I
Film & media
The Magic of Creating Cinematic Reality: Montage
How are the emotions and immersion we experience when watching films or video content created? They may come from an actor shedding tears on screen or from majestic music. Yet the
Food & nutrition
A Ticking Time Bomb the Body Cannot Clear: The Dangers of Glycotoxins (AGEs) and How to Combat Them
Today's dining tables are more varied and delicious than ever. Crispy fried chicken, golden-brown grilled pork belly, and bread that is crisp outside and moist inside. But behind t
General knowledge
The Science of Seasonal Vegetables and a Four-Season Nutrition Map
With advances in modern agricultural technology and the widespread use of protected cultivation (greenhouse growing), we live in an era when lettuce, cucumbers, and tomatoes are av
Food & nutrition
Healthy Diet Planning: Effective Strategies and Practical Tips
Efficient meal planning is an important factor in maintaining health and improving physical fitness. In modern society, putting together a balanced diet amid busy schedules and cou