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810 articles found
Library & information science
Mooers’ Law is the principle that no matter how good an information retrieval system is, it will not be used where having information is more painful and troublesome than not havin
Business administration
Why does each person pull less hard when more people join in? This article covers Ringelmann's rope experiments, the two causes of lost performance, everyday and workplace examples
Food & nutrition
What is the deep, savory taste that is neither salty nor sweet? This article covers umami from Kikunae Ikeda's discovery to glutamate, inosinate and guanylate, the synergy effect,
Journalism & communication
The sleeper effect is the phenomenon in which a message from a hard-to-believe source has little power at first but becomes more persuasive as time passes. We look at how it was di
Information technology
Deepfake technology is a video and audio synthesis technology born out of advances in artificial intelligence (AI) and machine learning, producing results so sophisticated that the
Robotics
Asimov’s Three Laws of Robotics are a set of prioritized rules: a robot must not harm humans, must obey human orders, and must protect itself. We look at how the laws were born, wh
Design
Graphic design goes beyond simply creating visually appealing images: it plays an important role in communicating clear, powerful messages and maximizing brand value. Today's desig
Business administration
An introduction to the blue ocean and red ocean, two basic concepts for understanding market environments, plus the purple ocean that combines them, explained through examples from
Statistics
Deduction and induction are key concepts in research, but they can feel unfamiliar and confusing at first. This article explains each method in the simplest possible terms with eas
Tourism studies
Ecotourism is an important form of tourism that protects the natural environment and ecosystems while revitalizing local economies. The role and importance of ecotourism in buildin
Library & information science
A close look at the structure of MARC, the format libraries use for cataloging. Using a real record for the book 'Romance of the Three Kingdoms' (Samgukji) from the National Librar
Design
Why do decisions take longer the more options there are? This article explains Hick's Law, covering its meaning and origins in a lamp experiment, decision time that grows logarithm
