Earth science
The Science of Clouds: Reading the Signals in the Sky
Clouds are a familiar sight, yet few people understand how they form, what kinds there are, and what each one tells us. This article explains the principles of cloud formation, the
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796 articles found
Statistics
Just Moving People Raised Both Averages: The Will Rogers Phenomenon
The Will Rogers phenomenon is when moving some members from one group to another raises the averages of both groups. This article covers where the name came from and how it works,
Robotics
Machines That Move With Soft Bodies: Soft Robotics
Soft robotics builds robots from flexible materials such as rubber and silicone, taking inspiration from creatures like the octopus and the elephant's trunk. This article covers ho
Chemistry
All About Electrochemistry: The Key to Energy and Environmental Innovation
Electrochemistry is the study of the interaction between chemistry and electricity, an important field that has a profound impact on our everyday lives. It plays a central role in
Design
New but Not Unfamiliar: The MAYA Principle (Most Advanced Yet Acceptable)
Coined by industrial designer Raymond Loewy, the MAYA principle says a design should be as advanced as possible while staying within what people can accept. This article covers Loe
Journalism & communication
A Message That Strikes Like a Bullet: The Magic Bullet Theory
The Magic Bullet Theory is the view that media messages hit audiences directly, like bullets, and produce the same effect in everyone. We look at the age of propaganda that produce
Information technology
Less Power as They Shrank: Dennard Scaling
Dennard scaling is the semiconductor scaling rule that if transistors are made smaller while voltage is lowered by the same ratio, the power used by a given area of a chip stays th
General knowledge
Practical Strategies for Improving Business Performance with Proposals
In a business environment, a successful proposal serves as an important tool that determines a company's performance. Proposals play a central role in securing new contracts or inv
Information technology
The Interest on Rushed Code: Technical Debt
Why do the shortcuts we take for speed today come back later at a high price? This article explains technical debt, the term first used by Ward Cunningham, how interest builds up,
Economics
The Pricier, the More Desirable: The Veblen Effect
Some goods sell better the more their prices rise. This article explains the Veblen effect, in which the desire to show off drives up demand, covering its meaning and origins, how
Logistics
The Container Revolution in Modern Trade: How a Steel Box Changed the World
Every day, we consume goods that have traveled from all over the world. The coffee beans we brew in the morning, the smartphone in our hand, even the clothes we wear. How have all
Economics
The Core of Microeconomics: The Game of Supply and Demand
Microeconomics is a branch of economics that analyzes the economic decisions of individuals and businesses, focusing on exploring the fundamental elements of economic activity and