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810 articles found
Business administration
A step-by-step look at the marketing strategies used by companies and organizations: 3C analysis of the environment, SWOT analysis, the STP strategy, and the 4Ps of the marketing m
Psychology
Empathy is an essential element in forming and maintaining relationships with others. Empathy goes beyond simple understanding: it is the ability to share another person's emotions
Film & media
The Kuleshov Effect is the phenomenon in which viewers create new meaning and emotion on their own when the same shot is joined to different shots. This article covers the concept
Journalism & communication
Four Theories of the Press (1956) sorted the world's press into authoritarian, libertarian, social responsibility, and Soviet communist theories. This article covers what each beli
Economics
The Phillips curve shows an inverse relationship between unemployment and the pace at which wages and prices rise. This article covers what Phillips found, how the curve was used i
Tourism studies
Plog’s Psychographic Model places travelers on a spectrum from adventurous allocentrics to familiarity-seeking psychocentrics and links them to the rise and fall of destinations. T
Psychology
The peak-end rule is our tendency to judge a past experience mainly by its most intense moment and its final moment, rather than by its total or average. This article covers the cl
Logistics
Modal shift means moving freight that used to travel mainly by truck onto modes that carry large volumes at once, such as rail and coastal shipping. This piece covers why it matter
Economics
A Giffen good is a good whose quantity demanded rises when its price rises and falls when its price falls, going against the law of demand. We look at where the name came from, why
Physics
Certain solids build up electric charge on their surfaces the moment they are pressed or stretched. This article covers how the piezoelectric effect works, the meaning behind its n
Tourism studies
As an important link between a society's past and present, cultural heritage plays an essential role in understanding human history and culture. Cultural heritage not only has inhe
Film & media
This time, we will look at how to configure a sequence in Premiere when working with 5.1 surround files during video and audio production, and how a 5.1 surround system is arranged
