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Earth science

Cooling Cities: Understanding and Responding to Heat Waves

Heat waves are occurring frequently around the world, and their intensity and frequency are steadily increasing. As a result, many people are experiencing health problems, and agri

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Psychology

The Principles of Forgetting - Why Can't We Remember?

This time, I would like to put together material on the concept and theories of forgetting as a topic in psychology. Everyone can often find themselves forgetting something or stru

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Psychology

A Balance the Mind Creates on Its Own: Cognitive Dissonance

Cognitive dissonance is the psychological discomfort that arises when contradictory beliefs, attitudes, or behaviors exist at the same time, together with the automatic process of

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Logistics

A Buffer Against Stockouts: Safety Stock

Why do warehouses hold more inventory than they expect to sell? This article explains what safety stock is and how it relates to the reorder point, how to calculate it from the ser

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Business administration

Value That Grows the More It’s Used: The Network Effect

A network effect is the phenomenon in which a product or service becomes more valuable as more people use it. This piece covers direct and indirect effects, two-sided platforms and

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Business administration

Where Should We Grow? The Ansoff Matrix

The Ansoff Matrix splits “what to sell (products)” and “whom to sell to (markets)” into existing and new, showing four growth strategies a company can choose along with how risky e