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Journalism & communication

How the Media Shows Us the World: Agenda-Setting Theory

Every morning, when we turn on our smartphones, we encounter a flood of news articles, real-time search rankings, and social media trending tabs. On some days, a particular politic

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Psychology

The Trap of Words That Fit Everyone: The Barnum Effect

The Barnum effect is our tendency to accept vague personality descriptions that fit almost anyone as accurate analyses of ourselves. This piece covers where the name came from, P.

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Film & media

Plots for Writing Stories for Novels, TV Dramas, and Films

This time, I would like to put together material on the concept of plot, which is essential to understand when writing scripts or stories for films, TV dramas, novels, and similar

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Business administration

ESG Management: The Key to Sustainability

In today's business environment, corporate sustainability is no longer optional but a necessity. Accordingly, ESG (environmental, social, and governance) management is emerging as

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Film & media

The Most Beautiful Light of the Day: Magic Hour

Magic hour is the short stretch just after sunrise or just before sunset when light turns red and soft. We look at why the light changes, a landmark example from film history, shoo

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Film & media

Editing That Skips Through Time: The Jump Cut

What is a jump cut, the kind of edit in which time seems to leap forward within the same shot? This article explains its relationship to the 30-degree rule, Godard's Breathless, ho