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43 articles found
Journalism & communication
Breaking news is one of the important functions of the news media, rapidly conveying events as they unfold in modern society. It immediately captures the public's attention and pla
Journalism & communication
A filter bubble forms when the personalization algorithms of search engines and social media show us only the information we are likely to like, trapping us in a bubble of content
Journalism & communication
Muckrakers were reform-minded journalists and writers of America's Progressive Era who doggedly investigated and exposed political corruption, monopoly abuses, and harsh working co
Journalism & communication
The inverted pyramid is a way of writing news that puts the conclusion and key facts first and places less important information further back. This piece covers how it is structure
Journalism & communication
Why does a friend’s recommendation often sway us more than an ad? This article explains Lazarsfeld’s two-step flow theory—how media messages reach opinion leaders first and then sp
Journalism & communication
Why is the press called the “fourth estate”? This article traces the phrase from the three estates and the press gallery of the British Parliament to Macaulay, Carlyle, and the Bur
Journalism & communication
This time, we will explore frames, one of the concepts addressed in journalism studies. We will look at what frames are and what role they play. Journalism studies is an academic f
Journalism & communication
The Magic Bullet Theory is the view that media messages hit audiences directly, like bullets, and produce the same effect in everyone. We look at the age of propaganda that produce
Journalism & communication
Successful PR strategies play an important role in helping companies build brand awareness and credibility in today's market. PR goes beyond simply promoting products or services a
Journalism & communication
Every morning, when we turn on our smartphones, we encounter a flood of news articles, real-time search rankings, and social media trending tabs. On some days, a particular politic
Journalism & communication
Why do we pick the media we do? Uses and Gratifications Theory, systematized in the 1970s by Elihu Katz, Jay Blumler, and others, sees people not as passive receivers of messages b
Journalism & communication
Why does the gap between those who know and those who don't widen as information floods in? This article covers what the knowledge gap hypothesis means and where it came from, why
