Why does the world feel more dangerous after hours of news and crime dramas? This article explains cultivation theory, which holds that long-term, heavy media exposure gradually sh
Four Theories of the Press (1956) sorted the world's press into authoritarian, libertarian, social responsibility, and Soviet communist theories. This article covers what each beli
Mass media play a central role in conveying information and shaping public opinion in modern society. Beyond simply serving as a means of conveying information, they have become an
Scroll through a news portal in the morning and you may find articles under different newspaper names with nearly identical headlines and opening sentences. When even the numbers a
With the digital revolution, the way information circulates is changing faster than ever, and social media lies at the center of these changes. Today, social media has a profound i
Korean media have developed in various forms over thousands of years. From ancient records and medieval methods of communication to modern digital media, the history of Korean medi
Why do opposing sides both feel the same news report is biased against them? This article covers the 1985 Vallone, Ross and Lepper study, why the effect occurs, how it shows up in
Yellow journalism is sensational reporting that uses eye-catching headlines and exaggerated content to boost newspaper sales. This article covers how the name arose from a fierce 1
Media priming is the phenomenon in which issues the media highlights become the standards we use to judge people and policies later. From Iyengar and Kinder’s 1987 experiments and
"The medium is the message" is Marshall McLuhan's 1964 claim that we should look at the medium itself before the content it carries. This article explains what the phrase means, Mc
What does the press actually do for society? This article explains the main functions of the press, from providing information, acting as a watchdog, and shaping public opinion to
The media plays a central role in modern society and is closely connected to our daily lives. For this reason, the media must uphold high ethical standards when communicating infor