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Journalism & communication

Persuasion That Wakes Up Over Time: The Sleeper Effect

The sleeper effect is the phenomenon in which a message from a hard-to-believe source has little power at first but becomes more persuasive as time passes. We look at how it was di

Translation update pending

Earth science

The Westerlies: What They Are and How They Affect Korea

The westerlies are strong winds that blow from west to east across the Earth's mid-latitudes and have a major influence on climate and weather. This article covers how the westerli

Translation update pending

Design

Texture Design That Maximizes Realism

Texture has become an essential element in contemporary visual design and user experience (UX). Beyond being a visual element, texture brings physical qualities that we can actuall