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810 articles found

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Chemistry

Holding Steady When Shaken: Buffer Solutions

A few drops of lemon juice make water sour, so why does the pH of blood stay the same? This article explains buffer solutions, whose pH barely changes even when acid or base is add

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Film & media

Shooting Deep Night at Midday: Day for Night

Day for night is a filmmaking technique that makes scenes shot in daylight look like night. This article covers why filmmakers shoot night in the daytime, the four main ways to fak

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Psychology

When Your Eyes Change What You Hear: The McGurk Effect

The McGurk effect is an illusion in which a mismatch between the sound you hear and the lip movements you see makes you hear a sound that was never actually spoken. This article co

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Business administration

How to Maximize Market Opportunities Through PEST Analysis

Systematically analyzing a company's external environment is very important when developing a business strategy. One widely used tool for analyzing this external environment is PES

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Earth science

Lightning and Thunder: Electrical Phenomena in Nature

Lightning is one of the most remarkable electrical phenomena produced by nature. The moment lightning flashes is not only visually beautiful but also conceals complex scientific pr

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Film & media

Teleporting in Front of a Green Wall: Chroma Key

Chroma key is a video compositing technique that makes one color on screen transparent and layers another background in its place. This piece covers how it works, its history from

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Tourism studies

Travel That Lingers: Slow Travel

Slow travel is a way of traveling in which you stay in one place for a long time and experience it at a pace close to everyday life, rather than brushing past many places in a shor

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Social welfare

Easy to Change, Secure to Live: Flexicurity

Flexicurity pairs a labour market in which firms can hire and dismiss with generous social protection for those who lose a job. This article covers Denmark's “golden triangle,” its