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Psychology

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Psychology

Remembered by Its Peak and Its End: The Peak-End Rule

The peak-end rule is our tendency to judge a past experience mainly by its most intense moment and its final moment, rather than by its total or average. This article covers the cl

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Psychology

When Your Eyes Change What You Hear: The McGurk Effect

The McGurk effect is an illusion in which a mismatch between the sound you hear and the lip movements you see makes you hear a sound that was never actually spoken. This article co

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Psychology

One Good Trait Makes Everything Shine: The Halo Effect

The halo effect is a bias in judgment in which the impression from one standout trait spills over into how we rate other, unrelated traits. This piece covers the research that firs

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Psychology

Overcoming Impostor Syndrome: How to Regain Your Confidence

In modern society, many people experience difficulty fully acknowledging their own success and feel as though their achievements were obtained through deception. This phenomenon is

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Psychology

More Precious When You Build It Yourself: The IKEA Effect

The IKEA effect is the cognitive bias that leads people to value things they made or assembled themselves far more than they are actually worth. This article covers how the effect

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Psychology

The Power of Intimacy: A Path to Lasting Happiness

Intimacy is one of the most important elements in human relationships, significantly influencing an individual's quality of life and social functioning. We interact with various pe